Search News Media’s most recent blogger outreach infographic, made for one of our clients on the cost of going back to school.
Search News Media worked closely with the team at voucher code website Savoo.co.uk to come up with the initial idea, before conducting thorough research to find the relevant stats and figures to back up the idea. Savoo are keen to create relationships with relevant ‘mummy-bloggers’.
After the research was supplied and approved by the client, we then designed the infographic. Once the design was complete we then produced a press release promoting the infographic, which was distributed online, generating more links.
In addition to writing and distributing the press release the Search News Media team also targeted a number of relevant bloggers with a blogger outreach campaign, using the press release and infographic to generate high value back links to the Savoo.co.uk website. The infographic was also submitted successfully to a number of leading infographic websites, including Visualy. The infographic has successfully delivered.
“Approachable and full of unique ideas about how to promote our blog and business to a wider audience online Search News Media have been instrumental in our success to date and continue to be one of our key partners,” says Ed Fleming, Head of PR and Partnerships at Savoo.co.uk.
“Their flexible and responsive way of working is great and I thoroughly recommend them to anyone looking to build a viable content marketing strategy.”
Check out the infographic below for yourself and if you are interested in finding out more about how we can work with your brand to create a tailor made content strategy that delivers SEO and social results, please do not hesitate to get in touch.
Source
Produced by Savoo.co.uk
Jenny Maclean
